Help Center / Account & Billing / Billing, upgrades and downgrades

Billing, upgrades and downgrades

Updated October 2026

Everything about your subscription lives on one page: open the account dropdown (person icon, top right) and choose Billing & Subscription, or use the Account panel on your Home dashboard.

What's on the Billing page

  • Subscription: your plan (Free, Professional Trial or Professional), and for Professional your storage option, monthly or yearly billing, price, renewal date and how much storage you have left. Free accounts see an Upgrade Plan button; Professional accounts see Change Plan.
  • Invoices: your three most recent invoices, with a View all invoices link for the full history. Each invoice opens in a new tab where you can view or download it.
  • Payment: the card on file (or Apple Pay), with an Update button to replace it. If no card is saved yet you'll see Add Credit Card.
  • Billing Information: your billing address. Turn on Same as business information to reuse your business address, then Save.

The Billing & Subscription page with the Subscription card and invoices

Adding a new card replaces Apple Pay if you had it set up. The page warns you before saving.

Subscribe to Professional

  1. On the Billing page, click Upgrade Plan.
  2. The Plan Details viewer opens with Free and Professional side by side. Choose Monthly or Yearly (yearly is two months free), and pick a storage option from the dropdown under Professional. The price updates as you choose. See Plans at a glance for every option.
  3. Click Subscribe.
  4. If you don't have a card saved yet, you'll be asked to add one first. Then confirm.
  5. A "Your plan is updating" overlay shows while the payment processes, usually a few seconds. Your card is charged right away and your new limits apply as soon as it completes.

If the payment can't be processed, the error appears right on the Subscription card so you can try a different card or contact your bank.

The Plan Details viewer with the Monthly/Yearly switch and storage dropdown

Change your storage or billing interval

On Professional, click Change Plan, pick a different storage option or switch between Monthly and Yearly, then click Update Plan and confirm. Changes take effect immediately:

  • More storage, or monthly → yearly: you're charged the prorated difference today.
  • Less storage, or yearly → monthly: the unused amount is credited to your account and comes off your next bills. Switching interval also restarts your billing period from today.
  • You can't pick a storage option smaller than what you're already using; the dropdown greys those out.

If a charge for a change is declined, nothing changes; your plan stays exactly as it was.

Cancel (switch to Free)

Click Change Plan → Switch to Free and confirm. You keep Professional until the end of the period you've paid for, and you won't be charged again. Until then, the Subscription card shows when your plan ends, with a Keep Professional link if you change your mind.

What happens when you move to Free

When a subscription ends, or your 7-day trial ends without one, your account moves to Free. Free is a real plan: nothing is locked and your site stays online.

  • Your website stays live with one page. Your home page stays published; other pages go offline but are saved exactly as they were. Your 5 most recent blog posts stay published and older ones are saved offline. Extra websites switch off. Everything comes back as soon as you upgrade.
  • Photos and videos used only on offline pages are removed after 30 days if you stay on Free. You'll get an email a week before.
  • Free limits apply: 2 GB storage, 1 website page, 10 website components, 5 blog posts. You can still edit what's live, but you can't add past a limit until you upgrade.
  • If you're over 2 GB of storage, uploads stop, and we'll email you a list of the galleries you uploaded to least recently, which will be deleted after 30 days. Only enough is deleted to get you under 2 GB. See Storage and plan limits.
  • Watermarks and brand editing are locked. Existing watermarks stay on your photos, but you can't create new ones or edit the style guide, logo or favicon.
  • "Powered by Afterify" appears in your site footer.

A one-time notice in the app explains the change, with a Choose a Plan button.

Your 7-day trial

Every new account starts with 7 days of Professional, no card needed. A banner shows how many days are left, and we email you two days before it ends. Subscribe any time to keep Professional; if you don't, your account moves to Free as described above. You're never charged automatically.

Deleting your account

Account deletion isn't on the Billing page; it's under Account Settings. See Manage your profile.

Still stuck?

We're happy to help. Contact support and we'll get back to you as soon as we can.